How to Squeeze More Juice Out of Your Squeeze Pages

Here’s a unique technique to capture more leads and build your list:

There’s probably nothing more crucial to the success of your Internet business than having targeted traffic opt-in to your list. It’s so important that squeeze pages, which did little more than ask for sign-up to a list, became widespread.

Not only did reader frustration with this grow, but google stepped in and did something about it, instituting their google slap and landing page quality scoring. In other words, you now have to provide value and relevant content on the landing page or you will suffer the consequences: In Adwords this means paying more money ( a lot more) for keywords. It also affects your natural search engine rankings in google.

So with opt-ins so important and now harder to achieve, what do you do? This is where the technique I’m about to tell you about comes in. It worked beautifully pre-Google slap, and works even better now because it plays right into the new landing page necessities.

I call the technique: Contentus Interruptus

I first became fully aware of it years ago when I was writing sales copy and guiding marketing communications efforts for one of the biggest online financial websites.
We tested all sorts of techniques to attract signups for paid as well as free services, but the approach of interrupting valued content consistently outpulled other efforts.
While the idea is not new, the success of this particular method is in the details.

Here is how I came to discover the power of Contentus Interruptus, and how you can use it to squeeze more juice out of your squeeze pages.
To read the entire article, click Squeeze Page Juice

Did you like this? Share it: